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Herald Square








Overview
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Whether you're drawn by the allure of shopping, the echoes of the past, or the sheer vibrancy of city life, Herald Square offers more than just a destination—it provides an immersive experience into the heart of Midtown Manhattan.
What to Know
Herald Square derives its name from the New York Herald, a prominent 19th-century newspaper that once resided nearby. Founded by James Gordon Bennett Sr., the Herald was known for its bold journalism and significant influence during its era. The square's centerpiece is the James Gordon Bennett Monument, a tribute to the founder, featuring the Goddess Minerva and two bell ringers. These figures, originally part of the Herald Building, continue to chime the hour, connecting the present with the past.
Surrounded by the Garment District, Koreatown, and NoMad, Herald Square is a nexus of activity. Despite its bustling nature, recent urban initiatives have introduced spaces for relaxation, including café tables and chess boards. From the historic Macy’s to local eateries, there's always something to discover.
For those planning a stay nearby, the Best Western Herald Square, mostly known as the Best Western Premier Herald Square hotel offers convenient access to major attractions like Broadway, Times Square, and the Empire State Building.
How to Get There
Reaching Herald Square is straightforward, thanks to its central location and excellent transportation links:
Subway:
The 34th Street–Herald Square Station serves the B, D, F, M, N, Q, R, and W lines.
Bus:
Numerous routes, including the M4, M5, M7, M34, and Q32, stop at or near the square.
Taxi or Rideshare:
Simply request a ride to "Herald Square," and drivers will be familiar with the location.
Walking:
From various points in Midtown, it's approximately a 20-minute walk to the square.
Best Time to Visit
Autumn, from September to November, offers a particularly enchanting experience at Herald Square. The crisp air and changing leaves provide a picturesque backdrop, and the crowds are manageable. For those interested in the Macy’s Thanksgiving Day Parade, late November is the time to visit—but be prepared for large crowds and early arrivals.
Highlights & Features
James Gordon Bennett Monument:
A historic clock and sculpture honoring the founder of the New York Herald.
Macy’s Flagship Store:
The largest department store in the United States, rich in retail history.
Seasonal Events:
Experience the Macy’s Parade or admire the elaborate holiday window displays.
Dining Options:
Explore nearby Koreatown for authentic cuisine or discover hidden gems offering unique flavors.
Public Amenities:
Enjoy chess boards, café tables, and green spaces for relaxation.
Shopping:
A diverse array of stores, from flagship brands to unique boutiques.
History & Fun Facts
- The New York Herald was the first newspaper to interview a sitting U.S. president—Martin Van Buren.
- The statues and bell that crown the monument once adorned the Herald’s original building before its demolition in 1921.
- You can still hear the bell chime hourly—powered by the monument’s built-in clock, not the statues.
- Though many visitors associate Herald Square with Macy’s, it’s also rich in Civil War-era history; most tourists walk right past.
Herald Square stands as a testament to New York City's dynamic blend of history, commerce, and culture. It's a place where the past and present converge, offering visitors a unique glimpse into the city's ever-evolving story.

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